Podcasting
Introduction to the principles of audio broadcasting
How to make an engaging and entertaining podcast
How your podcast can reflect your brand
How to make your podcast stand out

Weekend Media Training Course
Intensive practical two day course for larger groups
An Introduction to the media
Radio techniques and practical sessions
Television techniques and practical sessions

Presentation Skills - Internal and External
How to prepare
Finding a structure
Starts and ends - grabbing attention
Don't be boring

Press, Radio and Television Interviews
Understanding the different demands
Identifying the messages
Being clear and effective
First contacts - on and off the record
The Interview - written, radio and tv - practical work

The Press Interview - Online, Print and Trade
Identifying the messages
Reactive and proactive
The first contact
Terms and conditions
Practical interview techniques

The Broadcast Interview
The unique pressures of broadcasting
Key messages - taking control
Performing well - studio and location
Soundbites
Online broadcasting

Crisis Management - Finding the Positives
Setting the scene
The media - fast and furious
How a story develops
Camera techniques and editing
Would you cope?

Conference Presentations
Finding a structure
Using video/slides effectively
Autocue or notes?
Being brief, focused and memorable

Investor Communications - A Specific Audience
Making numbers memorable
Identifying the structure
Using video/slides effectively
The web - intranets and webchats

The Media - Building Effective Relationships
How news gathering works
Looking for features
Contacting the media
Developing a clear strategy
Setting targets and measuring success

Running a Busy Press Office
Identifying a strategy
Co-ordinating media contacts - Print, Radio, TV, Online
Preparing colleagues for interviews
Writing press releases

Communicating Online
Writing and using video on intranets
Webcasting
Using slides
Being engaging and memorable

‘Interface’-Studio discussion
Attended by industry professionals
Opportunity to debate key hot topics within your industry
Hosted by Penny Marshall; ITV correspondent
Guest speakers
Filmed live and footage available for use on intranets or DVD